Inspiration Hub
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IMEX is the heartbeat of the global business events community. Welcome to our meetings and events industry content hub where we curate our favourite content. You can experience live education sessions at our exhibitions, IMEX (www.imex-frankfurt.com) and IMEX America (www.imexamerica.com).
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EIC Offers Hope for Displaced Meeting Professionals

EIC Offers Hope for Displaced Meeting Professionals | Inspiration Hub | Scoop.it

The latest Events Industry Council (EIC) APEX COVID-19 Business Recovery Task Force Accepted Practices Guide created a place where those affected by the pandemic slowdown in the meetings and events industry can go for help. The new “book” on Workforce and Wellness covers everything from finding a new job and learning the skills to advance in their current positions to a Dr. Brene Brown segment on comping with grief, fear and anxiety during corona.

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Ten Human Skills for the Future of Work

Ten Human Skills for the Future of Work | Inspiration Hub | Scoop.it

We’ve all heard how we must practice being more human to avoid turning into robots. But how about practicing humanity to make sure we don’t become monsters? Whether it’s the emotional cues spinning by in a meeting headed for disarray, curiosity that could turn a business-as-usual day into an internal spark reminding you why you got into this darn job in the first place, or the art of making space for conflict resolution that’s going to save us all, here are ten ways to salvage our better selves and keep us from mutating into workplace monsters.

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Everybody Wants Innovation (but No One Wants to Change)

Everybody Wants Innovation (but No One Wants to Change) | Inspiration Hub | Scoop.it

David Owens, PhD, began his presentation at Professional Convention Management Association Convening Leaders in Nashville with a photo of a bumper sticker saying, “Creative People Must Be Stopped!” The message summed up his session, “Everybody Wants Innovation (but No One Wants to Change).”

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5 Ways To Guarantee Your Event Fails 

5 Ways To Guarantee Your Event Fails  | Inspiration Hub | Scoop.it

Your event is doing fine. You sell the same amount of tickets every year, more or less. You’ve got the production dialed. Sure, there’s competition, and you’ll keep your eye on it. But could you be doing better? It’s so easy to fall into a status quo of event operation. It takes gumption to make big changes. But in the hyper-competitive event world, “good enough” is no longer good enough. Today, people attending events of all types expect engaging experiences, memorable takeaways, and technology that always works.

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Major AV Terms You Need to Know 

Major AV Terms You Need to Know  | Inspiration Hub | Scoop.it

When it comes to planning an event choosing and understanding your AV can be overwhelming. Have no fear! I am going to walk you through everything you need to know in our 3 part series. First, we are going to tackle the basics, major AV terms you need to know. These AV terms will lay the foundation for your understanding of the rest of the series. For more information on how to make your AV at your event flawless see our guide to make your AV foolproof. 

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How to write a perfect event proposal  

How to write a perfect event proposal   | Inspiration Hub | Scoop.it

Event proposal often evoke mixed feelings among event professionals. Some see them as an opportunity to shine and share their brightest ideas to win a new business, others take a more cautious approach due to risk of copying ideas, and see them rather as time consuming and tedious. One way or another, every event business needs them to grow and prosper.

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Home Runs and Base Hits

Home Runs and Base Hits | Inspiration Hub | Scoop.it

Chances are good that you’re a business-events professional passionate about our industry, eager to make your events the best they can be, and committed to ensuring the continued success of face-to-face meetings — even in a rapidly evolving world. We know that our attendees and their expectations are changing. In fact, sometimes it feels like everything is changing, from the way we do business and the way we travel, to the way we build community and gather information — the list goes on and on.

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Event Industry Re-loaded: 3 Trends That Are Shaping its Future

Event Industry Re-loaded: 3 Trends That Are Shaping its Future | Inspiration Hub | Scoop.it

What does the future hold for meetings and events? It is paramount that event professionals understand and foresee how the social and economic dynamics can influence the industry and be open to new opportunities for attracting and activating new audiences.

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Hug Your Haters, and Other Digital Ways to Grow Attendance

Hug Your Haters, and Other Digital Ways to Grow Attendance | Inspiration Hub | Scoop.it
Ten things to keep in mind in your efforts to attract participants to your events.
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Leave the Gimmicks at the Door: How to Use Content Marketing for Event Promotion

Leave the Gimmicks at the Door: How to Use Content Marketing for Event Promotion | Inspiration Hub | Scoop.it

When it comes time to market your event, it can be tempting to turn to stunts to get people in the door. High dollar giveaways and similar tactics can seem like a good idea at the moment, giving you a chance to gain popularity on social media. But the attention you gain from these gimmicks rarely stands the test of time, and many of the people who get involved aren’t even in your target market.

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Neuromarketing 101: Inside the Science of Decision-Making

Neuromarketing 101: Inside the Science of Decision-Making | Inspiration Hub | Scoop.it
The rise of neuromarketing, a field of research that studies consumers’ cognitive and sensory responses to marketing stimuli, is challenging the status quo.
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Gain Control of Small Meeting Spend in 5 Easy Ways 

Gain Control of Small Meeting Spend in 5 Easy Ways  | Inspiration Hub | Scoop.it

Travel and procurement directors now have unprecedented visibility into meeting and event spend.

Recent innovations in venue sourcing shine a light on a trove of data that was previously in the dark. With new visibility into spend and savings, successful travel professionals are finding it’s easier than ever to mitigate risk and drive significant savings throughout their organizations.

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How to Get Attendees to Open — And Click On — Your Emails

How to Get Attendees to Open — And Click On — Your Emails | Inspiration Hub | Scoop.it
A/B testing is the best way to get more attendees to open — and click on — your emails. Here are 8 tests you can implement today.
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How to Inspire Employees to Speak Up and Choose to Lead

How to Inspire Employees to Speak Up and Choose to Lead | Inspiration Hub | Scoop.it
Here are some tactics you may use as a parent that you can also apply to your management style to inspire employees to step up and lead.
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9 Ways You Should Never Announce Your Event

9 Ways You Should Never Announce Your Event | Inspiration Hub | Scoop.it
Announcing an event opens you up to all sorts of mishaps. Try these ideas to avoid something going terribly wrong at your event.
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I Lived for My To-Do List, But Here’s Why I Ditched It

I Lived for My To-Do List, But Here’s Why I Ditched It | Inspiration Hub | Scoop.it
Originally published by Lindsey Pollak 13 June 2017 Is there anything more satisfying than checking things off of a to-do list? I didn’t used to think so. But I recently decided to kill my to-do list obsession—and here’s why you might want to ditch yours, too. A Love Affair with Lists I’m not sure anyone…
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“Green" Lighting Can Make Your Show Shine

“Green" Lighting Can Make Your Show Shine | Inspiration Hub | Scoop.it

Light-emitting diodes, or LEDs, have been around for a while now. You’ve probably been using them on your Christmas tree for years, and most new automobile headlights are LED. Though they aren’t new, they are still affecting the theatrical lighting world in a big way—but their usefulness doesn’t stop there. If you have a stage to light up, a ballroom desperate for pretty colors on the walls, or you want to have different looks for different parts of your show, LEDs are the answer.

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5 Actions to Take Immediately After Attending a Conference 

5 Actions to Take Immediately After Attending a Conference  | Inspiration Hub | Scoop.it

Attending a conference is an excellent way to network and gain contacts. As well as to glean valuable science and industry insights and to pass this information across to a team. However, many participants place all of their focus upon the event itself. There are several steps which should be taken after attending a conference to leverage its benefits in the most efficient manner possible.

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Maximizing the Value Attendees Get From Your Event

Maximizing the Value Attendees Get From Your Event | Inspiration Hub | Scoop.it

As a business author and professional speaker “living mouth to hand” (as Winston Churchill once described the speaking circuit), over the last 20 years I’ve made presentations in 63 different countries. Which means I have personally had a ring-side, up-close view of literally hundreds of conventions, conferences, and single-company events–big and small, some with trade shows and some without, some open-enrollment and some single-company, both exciting and boring, entertaining and academic.

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20 Tips for Creating an Effective Partner Marketing Event Strategy

20 Tips for Creating an Effective Partner Marketing Event Strategy | Inspiration Hub | Scoop.it

Certain marketing initiatives take a lot more resources and capital than a single company can afford. This is especially the case with event marketing. Co-marketing presents a solution. Obviously, having the right event software is one way to help you do more with less. But that's not the only way. With co-marketing (or partnership marketing) companies achieve bigger initiatives more easily by collaborating with other companies.

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Food and beverage: What convention and conference centres typically do wrong

Food and beverage: What convention and conference centres typically do wrong | Inspiration Hub | Scoop.it

Food and beverage is an important part of a meeting, conference or convention. Many delegates rate networking as one of or the key reason they attend, and much of the networking is done at meals or on breaks. Gala dinners can be another highlight. A facility with good food and beverage is important to event convenors when choosing a venue. For the venues, food and beverage is a key component of the offering.

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Meetings and Events Are a Big Part of Vegas' Latest Winning Streak

Meetings and Events Are a Big Part of Vegas' Latest Winning Streak | Inspiration Hub | Scoop.it
After the recession hit, companies and tourists shunned the country’s largest gambling hub. Now Las Vegas is on a winning streak. MGM Resorts International
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How Coachella Could Help You Plan Better Events

How Coachella Could Help You Plan Better Events | Inspiration Hub | Scoop.it
Your association’s conferences may not have a lot in common with festival juggernaut Coachella, but there are still some lessons to be gleaned from it.
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10 Conferences That Excel at Exclusive VIP Experiences

10 Conferences That Excel at Exclusive VIP Experiences | Inspiration Hub | Scoop.it
Consider offering exclusive experiences and upgrades at your next event. Read on for examples you can apply to your events.
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15 Monster Ways To Master Your To-Do List

15 Monster Ways To Master Your To-Do List | Inspiration Hub | Scoop.it

When your to-do list is looking a little stale and you aren’t sure how to make the most of it, we can help with these monster ways of getting it done!

We all know the secret power of to-do lists but what can we do to make them realistically useful to boost productivity? If you are feeling swamped with work, a to-do list can help you make sense of it all, keep you focused and on task and avoid that temptation for social media procrastination. 

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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.