Inspiration Hub
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Welcome to our meetings and events industry content hub where we curate our favourite content. You can experience live education sessions at our exhibitions, IMEX (www.imex-frankfurt.com) and IMEX America (www.imexamerica.com).
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Should You Pursue That New Social Media Platform?

Should You Pursue That New Social Media Platform? | Inspiration Hub | Scoop.it

The thing about social media is there are new platforms popping up every single day. And what works well for some associations, may not work well for others. How do you know which social media platforms your organization should be using? Three questions tell it all.

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Tips for Increasing Interactivity of Your Conference Sessions

Tips for Increasing Interactivity of Your Conference Sessions | Inspiration Hub | Scoop.it
When it comes to building powerful experiences for delegates,there's no one-size-fits-all solution.Read these tips to increase your session interactivity.
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5 Unique Networking Events To Try Out For Your Next Conference

5 Unique Networking Events To Try Out For Your Next Conference | Inspiration Hub | Scoop.it
Unique networking events that might surprise your event attendees at your next conference:
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Adding Micro-Influencers to Your Marketing Mix

Adding Micro-Influencers to Your Marketing Mix | Inspiration Hub | Scoop.it

Micro-influencers are a powerful resource to add to any brand’s marketing mix and overall strategy. They are individuals who specialise in a particular topic or industry and have gained their followers’ trust by publishing and sharing high-quality content on their personal social media accounts.

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7 Resources to Help Event Professionals Build Professional Networks

7 Resources to Help Event Professionals Build Professional Networks | Inspiration Hub | Scoop.it

7 Tips for Event Professionals to Build Their Professional Networks

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Beyond Email: Grow Your Event With Smart Digital Marketing Strategies

Beyond Email: Grow Your Event With Smart Digital Marketing Strategies | Inspiration Hub | Scoop.it

Despite the unfathomable growth of social media (Facebook now has over 2 billion users), the continued migration from print and television ads to mobile (ad spend on the web will soon surpass TV), and the increasing performance reached by retargeting, show organizers and event marketers continue gaining most registrations through email marketing.

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12 Tips to Help Exhibitors Get More Conversions

12 Tips to Help Exhibitors Get More Conversions | Inspiration Hub | Scoop.it

Do you really need one more thing on your plate? That question was likely met with a resounding NO! But helping your exhibitors have more success in their booths and more foot traffic will also make your event more successful as they will decide to come back and possibly invest more with you next year.

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The Wrong Time to Email Your Association’s Members

The Wrong Time to Email Your Association’s Members | Inspiration Hub | Scoop.it

You probably read a lot about email best practices - when to email your members; what day, time, etc.

And while all of that is important (and definitely good to follow!), there’s something a little bigger we should all keep in mind, and that’s the context of our emails in relation to other emails.

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5 Actions to Take Immediately After Attending a Conference 

5 Actions to Take Immediately After Attending a Conference  | Inspiration Hub | Scoop.it

Attending a conference is an excellent way to network and gain contacts. As well as to glean valuable science and industry insights and to pass this information across to a team. However, many participants place all of their focus upon the event itself. There are several steps which should be taken after attending a conference to leverage its benefits in the most efficient manner possible.

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Why Face-to-Face Events Are Critical In Today’s Complex and Changing World

Why Face-to-Face Events Are Critical In Today’s Complex and Changing World | Inspiration Hub | Scoop.it

Last month, we had the opportunity to come together as a meetings and business-events industry to promote the value of face-to-face meetings. On April 6, more than 100 events were held in nearly 25 countries across six continents as part of the second annual Global Meetings Industry Day, a Meetings Mean Business Coalition initiative.

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From Engagement to Connection- 12 Steps to Start Genuine Business Connections

From Engagement to Connection- 12 Steps to Start Genuine Business Connections | Inspiration Hub | Scoop.it

A big mistake made by many……not having an objective prior to a conference or event!  You have objectives for most business-critical processes, why not before you attend a conference or event? Most people attend to learn something new, to see what new products are offered in the industry and possibly to make new business connections.

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How Well Do You Know Your International Phone Etiquette?

How Well Do You Know Your International Phone Etiquette? | Inspiration Hub | Scoop.it
Meeting professionals who plan events for international audiences will invariably find themselves having multiple phone conversations with their planning partne
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How to Go Beyond Leads- Event Hospitality & Networking

How to Go Beyond Leads- Event Hospitality & Networking | Inspiration Hub | Scoop.it
Your trade show booth staffers can act as brand ambassadors for your company at your next show. Learn how to train them accordingly.
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7 Secrets of Game-Changing Event Networking

7 Secrets of Game-Changing Event Networking | Inspiration Hub | Scoop.it

As an event organizer, one of the biggest game-changers you can offer at your event is the ability to connect your attendees, exhibitors and delegates in new and meaningful ways.

Plenty of event apps out there now say they offer ‘event networking’, or even ‘event matchmaking’, as part of their deal. But what do these actually mean? Here are 7 insights you can use to get ahead with the business networking you can offer.

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The Power of Social Capital – PCMA Convene

The Power of Social Capital – PCMA Convene | Inspiration Hub | Scoop.it

Building relationships, both online and in person, is more critical than ever to career growth. So how can event professionals foster those meaningful connections among their attendees ?

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Buddy System: Get Yourself a Conference Pal

Buddy System: Get Yourself a Conference Pal | Inspiration Hub | Scoop.it
Going it alone can be hard, especially when you’re one of a few thousand conference-goers. Here’s how some groups are helping their attendees find a buddy.
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The Power of Conferences in a Social-Media Age

The Power of Conferences in a Social-Media Age | Inspiration Hub | Scoop.it
A guide to using social media and other digital tools to get the most out of the face-to-face opportunities that conferences provide.
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How to Turn Networking from Nerve-Wracking to Nourishing

Although many find networking to be nerve-wracking, I find it nourishing.  It energizes me, provides a source for innovative ideas, and gives me sense of belonging, connecting me with people from all over the world and reconnecting me with dear industry friends!

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Be a Better Leader - Communicating Across Cultures

Be a Better Leader - Communicating Across Cultures | Inspiration Hub | Scoop.it
Culture differences impact how effective we are as leaders. In our emerging global society, we need to understand how we lead affects those cultures
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With Braindates, PCMA Helped Attendees Receive More Customized Networking and Learning Experiences at Convening Leaders

With Braindates, PCMA Helped Attendees Receive More Customized Networking and Learning Experiences at Convening Leaders | Inspiration Hub | Scoop.it
Imagine turning those sometimes awkward event networking experiences into more meaningful encounters that lead to valuable connections. Attendees at PCMA’s recent Convening Leaders had a chance to do just that with Braindates, an online matchmaking platform that puts like-minded people together to share knowledge face-to-face, one-on-one.
 Sort of like Tinder, but for peer-to-peer networking, Braindates was created five years ago by Montreal-based E-180 with the philosophy that everyone has a story to tell and lessons to teach. 
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How To Avoid Fumbling These Four Common Work Conversations

How To Avoid Fumbling These Four Common Work Conversations | Inspiration Hub | Scoop.it
Sometimes being spontaneous can hurt your career. Here's how to stay on message without seeming fake or forced.
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4 Tips to Build More Successful Relationships Between Event Professionals

4 Tips to Build More Successful Relationships Between Event Professionals | Inspiration Hub | Scoop.it

In any professional environment, it’s the combination of radically different opinions that often lead to the best results. However, in some cases, those differing opinions come with differing personalities which can bring tension to any situation. In the events industry, this can be especially distressing if it starts to get in the way of progress. 

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How to Network Successfully With Event Networking Technology

How to Network Successfully With Event Networking Technology | Inspiration Hub | Scoop.it

Whether you’re a total newbie or a seasoned veteran, the introduction of new event networking technology is shaking up the way we network at conferences and meetings. Even the way attendees are matchmade with each other at events is changing, so it makes sense to get to grips with how to present yourself, to make the most of new networking opportunities.

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Humans, Machines, And The Hard Work of Relationship-Building

Humans, Machines, And The Hard Work of Relationship-Building | Inspiration Hub | Scoop.it

On paper, face-to-face events are fantastic opportunities to develop new relationships. In reality, many fail miserably. Why? Because it’s mathematically impossible for most people, unaided, to build meaningful new relationships—discover complementary interests, have a fulfilling conversation, and commit to pursuing common goals—with more than a small group of people inside of three days. One software company is doing something about the difficulties of event networking by staying true to the ideas it has had all along about social, community, and experience.

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4 Ways Getting Word-Nerdy Will Make You a More Effective Networker

4 Ways Getting Word-Nerdy Will Make You a More Effective Networker | Inspiration Hub | Scoop.it

As an admitted word nerd, I can state categorically that, while the benefits of power poses may come and go, words will always matter. And never more than when you cross the threshold of one of those necessary conference evils, the networking event. So here are some thoughts—albeit from a not-very-effective-but-always-looking-to-improve networker—on how to power up your networking conversations and make connections that count.

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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.