Inspiration Hub
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Welcome to our meetings and events industry content hub where we curate our favourite content. You can experience live education sessions at our exhibitions, IMEX (www.imex-frankfurt.com) and IMEX America (www.imexamerica.com).
Curated by IMEX
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Beyond Email: Grow Your Event With Smart Digital Marketing Strategies

Beyond Email: Grow Your Event With Smart Digital Marketing Strategies | Inspiration Hub | Scoop.it

Despite the unfathomable growth of social media (Facebook now has over 2 billion users), the continued migration from print and television ads to mobile (ad spend on the web will soon surpass TV), and the increasing performance reached by retargeting, show organizers and event marketers continue gaining most registrations through email marketing.

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5 Actions to Take Immediately After Attending a Conference 

5 Actions to Take Immediately After Attending a Conference  | Inspiration Hub | Scoop.it

Attending a conference is an excellent way to network and gain contacts. As well as to glean valuable science and industry insights and to pass this information across to a team. However, many participants place all of their focus upon the event itself. There are several steps which should be taken after attending a conference to leverage its benefits in the most efficient manner possible.

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The Power of Conferences in a Social-Media Age

The Power of Conferences in a Social-Media Age | Inspiration Hub | Scoop.it
A guide to using social media and other digital tools to get the most out of the face-to-face opportunities that conferences provide.
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Why you Should Build Offline Relationships with your Attendees

Why you Should Build Offline Relationships with your Attendees | Inspiration Hub | Scoop.it
Technology and the rise of digital media have significantly changed the way your company, your customers and your brands interact.
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Building Relationships Online With Social Media Marketing

Building Relationships Online With Social Media Marketing | Inspiration Hub | Scoop.it
What´s the issue with building relationships online? Thеѕе days а lot оf uѕ аrе online, wе socialise, purchase, run businesses оr аrе part оf а community.
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7 Effective Ways to Bring Your Exhibitors and Attendees Together

7 Effective Ways to Bring Your Exhibitors and Attendees Together | Inspiration Hub | Scoop.it

Recently, I published an article, Are traditional conferences dead?, which raised a tsunami of opposing arguments. As an aspiring meeting designer, I was ecstatic to see people discuss the status quo of conferences which, in my opinion, is ripe for disruption. In the flow of comments, one contribution grabbed my attention in particular.

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To Fear or Not to Fear – Networking Events

To Fear or Not to Fear – Networking Events | Inspiration Hub | Scoop.it

At the end of your meeting with the big boss he tells you that you have to attend a networking event and mingle around!
If you are a social person by nature and you find it easy to talk to strangers then it shouldn’t be too much hard work.

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Convene Article Before You Hit Send E-mail Checklist

Convene Article Before You Hit Send E-mail Checklist | Inspiration Hub | Scoop.it

While an undergrad at Yale, and later in the MBA program at Stanford University, Tara Mohr “saw very clearly that it’s simply not enough for institutions created by and for men to open their doors to women.” She encourages women to quiet the ‘inner critic’ of self-doubt and change their personal and professional lives. Here's a quick guide on how to send more effective e-mails.

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How to sell me stuff right

How to sell me stuff right | Inspiration Hub | Scoop.it
Libby O’Malley rocks. I haven’t met her (yet!) but she read my 2012 post A letter to event technology companies trying to sell me stuff and—wow!
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5 Ways to Keep Connections Alive

5 Ways to Keep Connections Alive | Inspiration Hub | Scoop.it

Who knows why we fall out of touch with colleagues. There could be a million reasons ranging from changes in the industry and your career to a shake-up in someone’s personal life. Sometimes proximity plays a role, or perhaps a big project dominates.

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Helping Conference First Timers And Solo Attendees Move Beyond Hello

Helping Conference First Timers And Solo Attendees Move Beyond Hello | Inspiration Hub | Scoop.it
Imagine that you’re a first-time attendee at a conference that draws thousands.
To make matters even more challenging, you’re flying solo. No safety net of colleagues to meet-up with every now and then.
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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.