Inspiration Hub
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Welcome to our meetings and events industry content hub where we curate our favourite content. You can experience live education sessions at our exhibitions, IMEX (www.imex-frankfurt.com) and IMEX America (www.imexamerica.com).
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3 Ways to Use Social Media to Grow Your Organization’s Membership

3 Ways to Use Social Media to Grow Your Organization’s Membership | Inspiration Hub | Scoop.it

There are thousands upon thousands of associations out there, but one thing all associations have in common: They all want to grow! Now you may have a growth strategy in place (as part of your association’s strategic plan), but does that growth strategy incorporate social media? If not, you may want to consider adding that in, as social media is typically a fairly cheap and easy way to reach new eyes.

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How to Handle Negative Event Feedback: 4 Tips

How to Handle Negative Event Feedback: 4 Tips | Inspiration Hub | Scoop.it

We talk a lot about the importance of surveying your association’s membership, particularly following events. But let’s say you do survey your event attendees and, unfortunately, don’t get the best feedback. What should your next course of action be? How do you respond to your members (and prospects) and appease them in a way that’ll make them want to come back next year? 

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6 Social Media Tips for Association Professionals

6 Social Media Tips for Association Professionals | Inspiration Hub | Scoop.it

By now, you probably know the importance of having social media accounts - to engage prospects/members, to give your association credibility, etc. But let’s say you do have social media accounts in place and...nothing. No one’s engaging with you! Is there something wrong with your account? Are you doing something wrong?

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How to Plan a Virtual Conference at Your Association: 5 Steps

How to Plan a Virtual Conference at Your Association: 5 Steps | Inspiration Hub | Scoop.it

We recently wrote a blog post about the benefits of hosting a virtual conference at your association. But let’s say you do decide to host one. What happens next? How do you actually plan and execute an online event?

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The Benefits of Hosting a Virtual Conference at Your Association

The Benefits of Hosting a Virtual Conference at Your Association | Inspiration Hub | Scoop.it
Is an online event, such as a virtual conference, something your association should consider? We're here to break it down:
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The Evolution of Workplace Communication (And What It Means for Your Association)

The Evolution of Workplace Communication (And What It Means for Your Association) | Inspiration Hub | Scoop.it

The times they are a changin’ - particularly in terms of technology. And as you know, technology advancements (in some way, shape, or form) always make their way to the workplace.

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Social Media Marketing Guide For Non-Profit Organizations

Social Media Marketing Guide For Non-Profit Organizations | Inspiration Hub | Scoop.it
A 2014 survey of 9000 small and medium non-profits by Hubspot revealed that almost all of them found social media to be valuable in their marketing efforts. With an opportunity to reach out to millio…
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Planning Your Content Strategy

Planning Your Content Strategy | Inspiration Hub | Scoop.it

How do your members respond to the content you produce? Can this be a measure of your success? As an association, can you adapt your already-existing content to appeal to different members? 

A content strategy helps you answer these questions and put a definite end to ineffective writing, tweeting or blogging. 

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Associations’ Social Media Confidence Grows

Associations’ Social Media Confidence Grows | Inspiration Hub | Scoop.it

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Here’s a look at that finding and more.

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Virtual Tickets Can Make Your Association Money. No, Really.

Virtual Tickets Can Make Your Association Money. No, Really. | Inspiration Hub | Scoop.it

How can your association make the virtual ticket appealing to those with budgetary and time constraints and still turn a profit? The answer lies in breaking down the components of a virtual conference as well as exploring and understanding pricing options.

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Associations: Five Reasons to Digitise your Content

Associations: Five Reasons to Digitise your Content | Inspiration Hub | Scoop.it

With large volumes of information available online and with members increasingly assessing the value gained from membership, healthcare associations must innovate, and do so quickly, in order to stay relevant.

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Does Your Association Need a Mobile Learning Strategy?

Does Your Association Need a Mobile Learning Strategy? | Inspiration Hub | Scoop.it

Many of your traditional onsite learners have turned to e-learning in the past few years. But now there’s something new to consider: mobile learning. Should your association implement a strategy around it?

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Is Your Association Making These 4 Common Social Media Mistakes?

Is Your Association Making These 4 Common Social Media Mistakes? | Inspiration Hub | Scoop.it

Social media is still in its infancy and a lot of associations are just starting to get their stride – engaging members and moving prospects down the sales/membership funnel. But these mistakes are so common you’ve probably already made one today.

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How to Create Social Media Ambassadors for your Association

How to Create Social Media Ambassadors for your Association | Inspiration Hub | Scoop.it
As a small staff association you probably have a bittersweet relationship with time. Between attending to members’ needs, and that of the association, the items on your to-do list multiply like rabbits.
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3 Essentials for Building an Awesome Online Community

3 Essentials for Building an Awesome Online Community | Inspiration Hub | Scoop.it

If you have an online community for your association, or are thinking about starting one, there are several things you’ll need. First, dedicate someone as the community manager. Next, you need content, and finally, something for your members to do.

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My Five Biggest Lessons from Five Years of Hosting Association Chat

My Five Biggest Lessons from Five Years of Hosting Association Chat | Inspiration Hub | Scoop.it

Over the years the Association Chat community has grown in ways unimaginable.  While many of the original participants have moved on to hopefully bigger and better things, new players with new ideas have taken the fore.  And as the faces change, I find it fascinating that each time I meet people from Association Chat in person at the many Society of Association Executive events I attend, it feels like meeting an old friend with a shared past. 

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Why You Should Google Your Association (and what to do next)

Why You Should Google Your Association (and what to do next) | Inspiration Hub | Scoop.it
Let’s be honest: you’ve Googled for fun before. You may have been fallen down a “search engine rabbit hole” before where you binge on knowledge, blogs, and photos on a never-ending chain of relevant topics until you get exhausted.
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Five Ways to Improve Your Association’s Email Communication

Five Ways to Improve Your Association’s Email Communication | Inspiration Hub | Scoop.it

Email communication is not only the norm, it’s outright expected. But when your members open their email inboxes they’re buried under work notes of varying importance, blog subscriptions, social media notifications, message board updates, dozens of newsletters, ads, spam, and then maybe some personal correspondence too. How is your association communication supposed to get through all that mess?

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Noémie Maljean's curator insight, August 18, 4:06 AM
On parle souvent de réseaux sociaux mais on parle peu de la communication via e-mail. Il est judicieux pour une association d'avoir une newsletter. Voici quelques conseils à lire pour améliorer sa communication par e-mail. 
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5 Things to Consider When Hiring an Association Website Developer

5 Things to Consider When Hiring an Association Website Developer | Inspiration Hub | Scoop.it

Let’s face it: you have to have a sharp, regularly updated website in this day and age to be relevant. Association pros are experts at a lot of things, but website development is rarely one of their skills, so they often outsource their association’s website development.

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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.