Inspiration Hub
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Welcome to our meetings and events industry content hub where we curate our favourite content. You can experience live education sessions at our exhibitions, IMEX (www.imex-frankfurt.com) and IMEX America (www.imexamerica.com).
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The Six Types Of Audiences Your Conference Needs To Succeed

The Six Types Of Audiences Your Conference Needs To Succeed | Inspiration Hub | Scoop.it

Your conference audience is your most important asset.
Imagine your conference for a minute without an audience. Imagine exhibitors and sponsors showing up but no audience arrives. What happens? Your conference needs an audience to survive.

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How To Win At Professional Networking Every Time

How To Win At Professional Networking Every Time | Inspiration Hub | Scoop.it

Networking.Everyone does it — but how do you really win at it?Woody Allen was credited with saying that ”showing up is 80 percent of life,” it’s that final 20 percent that really makes the difference.

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Going Global With Greener Meetings

Going Global With Greener Meetings | Inspiration Hub | Scoop.it

It’s not easy meeting green. Well, at least it’s not at first. But once you have a few under your belt, it’s a walk in the park. The hardest part about getting started is understanding what’s considered “green” and what’s not. 

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Brand Experience Delivers Market Value

Brand Experience Delivers Market Value | Inspiration Hub | Scoop.it

Unlike traditional marketing channels, events engage audiences in deep and meaningful ways. Smart organizations are utilizing immersive brand experiences to educate, engage, and connect with their most important audiences – and it is showing a benefit for their bottom line.

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30 One-Minute Productivity Tips

30 One-Minute Productivity Tips | Inspiration Hub | Scoop.it

Want to be more productive? Need to tackle distractions in the office? Try these top productivity tips to help you. Taking just a minute or two to try these tips can improve your work productivity.

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Survey: Corporate Responsibility Helps Attract, Retain Millennial Workers

Survey: Corporate Responsibility Helps Attract, Retain Millennial Workers | Inspiration Hub | Scoop.it

Group Work The 2014 Millennial Impact Report revealed young professionals’ preference for doing volunteer work collaboratively. Have a look: 78 percent prefer to perform cause work in groups.

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How to Build a Great Tabletop Display for Your Next Trade Show

How to Build a Great Tabletop Display for Your Next Trade Show | Inspiration Hub | Scoop.it

A great trade show booth comes in many shapes and sizes, and an important one is the tabletop display. These may seem insignificant, but they shouldn’t be overlooked!

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Get Social Media Work For Your Events

Get Social Media Work For Your Events | Inspiration Hub | Scoop.it

From all the Social Media networks available today what I find very helpful with the Event Industry are Facebook, Twitter and Pinterest. I chose these three because I find these networks to have established targets/prospects that I think would likely be of interest as well identify people differences.

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Optimizing your trade show merch

Optimizing your trade show merch | Inspiration Hub | Scoop.it

The process of giving away free items to trade show attendees is a surprisingly complex operation deserving of a close look. While it may seem putting the company name on anything available will do the trick.

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How to Use Content to Increase Event Ticket Sales

How to Use Content to Increase Event Ticket Sales | Inspiration Hub | Scoop.it

Increasing ticket sales is the number one issue for many events. In this article we take a data-driven approach to discovering the weak-link in your event promotion and marketing and look at ways to use content to improve you performance.

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3 Essentials for Building an Awesome Online Community

3 Essentials for Building an Awesome Online Community | Inspiration Hub | Scoop.it

If you have an online community for your association, or are thinking about starting one, there are several things you’ll need. First, dedicate someone as the community manager. Next, you need content, and finally, something for your members to do.

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Common mistakes can weaken trade show performance

Common mistakes can weaken trade show performance | Inspiration Hub | Scoop.it

When building your presence for a trade show, it's easy to make a few simple errors in judgment that will lead to drastically lower engagement. These events are major items on the business calendar, meaning it's especially important to maximize their value.

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Tips for Creating Comfort at An Event

Tips for Creating Comfort at An Event | Inspiration Hub | Scoop.it

You’ve been there before, no matter your experience (or lack of) attending professional events. Walking into an event and feeling it: uneasy, anxious, and uncertain.

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Social Media Engagement 101: Tips on creating a powerful community

Social Media Engagement 101: Tips on creating a powerful community | Inspiration Hub | Scoop.it

Content may be king but engagement reigns supreme. They don’t call social media “social” for nothing. Your company and your team has stayed on top of creating great content this past year, you’ve built an amazing portfolio of content including tips, tricks, engaging visuals and educational advice for your customers – now what?

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Is social media about direct selling?

Is social media about direct selling? | Inspiration Hub | Scoop.it

I have started my research from actually finding out what Social Media is, as there is a lot of confusion about the subject and there isn’t just one definition of Social Media. What is the reason for that?

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Key Elements of a Trade Show Budget

Key Elements of a Trade Show Budget | Inspiration Hub | Scoop.it

Setting up a trade show budget can certainly include a lot of thought, research and input. You must consider the key elements of a trade show budget and how to choose a reasonable budget that enables you to perform better and reach out, and help achieving your trade show goals. 

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Align Your Association’s Culture With The 21st Century, Social Strategist Says

Align Your Association’s Culture With The 21st Century, Social Strategist Says | Inspiration Hub | Scoop.it

Anthony Shop, co-founder and chief strategy officer at Social Driver, outlined three techniques associations can use to help ensure successful social strategies and greater connections with members. Associations can do the same by further incorporating their members into their marketing strategies. “Put your members at the center of what you’re doing,” Shop said.

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4 Steps to a Greener Meeting

4 Steps to a Greener Meeting | Inspiration Hub | Scoop.it

Green meetings are based on a sustainability framework that balances environmental, economic and social impacts in context of an organization’s business needs.

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Expert Social Media Monitoring in 4 Simple Steps

Expert Social Media Monitoring in 4 Simple Steps | Inspiration Hub | Scoop.it

One of the most fascinating things about social media is its ability to clue you in to things that you might otherwise have had no idea even existed—there are tons of conversations, communities, articles and so much more just waiting to be discovered online.

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Pictures, Please! 4 Reasons Visuals are Important to your Association

Pictures, Please! 4 Reasons Visuals are Important to your Association | Inspiration Hub | Scoop.it

Do you ever leave an association event saying, “Darn it! Why didn’t I get out my phone or camera and snap some pictures?” That’s a tough regret to have, but listen to that nagging voice next time. Let’s go over why visuals are so important to your association and why you should keep your camera out.

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6 Ways to Green Your Expo

6 Ways to Green Your Expo | Inspiration Hub | Scoop.it

When you consider the packing materials, plastic sheeting, signs, and brochures used in a typical show, not to mention environmental impacts of shipping, personnel travel, and sometimes disposable booths, they’ve got a lot of ground to cover to improve the industry’s sustainable practices. Here are six of their best ideas.

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The 5 Places to Display Social Media at your Event

The 5 Places to Display Social Media at your Event | Inspiration Hub | Scoop.it

Events have dozens of crucial components that must be executed well to be a smash hit. One key component in 2014 has to be social media. 

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Face-to-Face Interactions Prove Valuable for Trade Shows

Face-to-Face Interactions Prove Valuable for Trade Shows | Inspiration Hub | Scoop.it

This day and age, companies large and small will replace the face-to-face communication of old with tools like video conferencing, remote calls or worst of all, an endless email chain without an end or a personal sentiment in sight.

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The Wrong Way To Approach Conference Sponsorship

The Wrong Way To Approach Conference Sponsorship | Inspiration Hub | Scoop.it

Logos hanging from the ceiling at the tradeshow. Ads covering windows, elevator doors and escalator ramps. Symbols, signs and emblems stuck to the floor, carpet and wrapping columns. Logos on lanyards, room keys and conference bags.

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5 important tips for planning an outdoor event

5 important tips for planning an outdoor event | Inspiration Hub | Scoop.it

With summer just around the corner, more and more events are being hosted in the great outdoors. And why would you not? Particularly if you live in cold regions or Canada, beautiful, warm weather only comes around a few months a year.

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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.