Inspiration Hub
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Welcome to our meetings and events industry content hub where we curate our favourite content. You can experience live education sessions at our exhibitions, IMEX (www.imex-frankfurt.com) and IMEX America (www.imexamerica.com).
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Use improvisational skills to succeed at the trade show

Use improvisational skills to succeed at the trade show | Inspiration Hub | Scoop.it

When it comes to the trade show, personality and the ability to quickly develop positive relationships with attendees should always be at the top of one's event checklist. However, making this happen in a way that fosters lead generation is often easier said than done at the actual event.

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9 Creative Ways to Display Company Logos at Events

9 Creative Ways to Display Company Logos at Events | Inspiration Hub | Scoop.it
Today’s event planner is expected to ‘think outside the box’ and create unique experiences rather than run-of-the-mill corporate events.
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How brands perceive events

How brands perceive events | Inspiration Hub | Scoop.it
Events are increasingly important for brands, there is no question about that. We sat down with Pedro Caldas, a specialist in brand management.
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Ways to Reduce ‘No-Shows’ at Your Events

Ways to Reduce ‘No-Shows’ at Your Events | Inspiration Hub | Scoop.it
Whether you run free or paid for events one of your biggest worries as an event organiser is whether everyone you expect to turn up is going to. No shows have a huge impact on an event and its profitability.
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8 Secrets From Power Networking Pros

8 Secrets From Power Networking Pros | Inspiration Hub | Scoop.it
To ace networking, you need to do more than just collect cards. Take it from these hard-core networkers, who share their top tips.
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The Email Marketing Guide for Exhibitors

The Email Marketing Guide for Exhibitors | Inspiration Hub | Scoop.it

Attention Exhibitors!

  • Did you know that email can massively help you drive visitors to your stand?
  • Are you ticking all the boxes to make your emails stand out amongst other exhibitors?
  • Are you optimising your email activity before, during and after a show?

 

There’s a good chance you’re not but don’t worry our new Email Marketing Guide for Exhibitors is here to give you the inside track on what you should be doing to use email more effectively!

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10 Tips for Adding Local Destination Flavor to Your Meeting

10 Tips for Adding Local Destination Flavor to Your Meeting | Inspiration Hub | Scoop.it

Imagine this: a meeting attendee is sitting in an airport on their way home and someone asks, “How was your time in X city?” and the attendee responds, “I could have been in any city and it wouldn’t have mattered.” They are stuck in the Airport-Taxi-Hotel-Taxi-Airport (ATHTA) rut and are never able to get a taste of the destination.  Not exactly the experience planners are hoping for, especially when a meeting’s success is tied to attendees desire to return for next year’s meeting.

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Creating Meeting Experiences That Drive Attendance

Creating Meeting Experiences That Drive Attendance | Inspiration Hub | Scoop.it

This episode will address this challenge and direct you to resources and solutions that will help you plan engaging meetings and uncover ways to attract younger participants.

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Measuring What Matters To Your Conference

Measuring What Matters To Your Conference | Inspiration Hub | Scoop.it

If the only conference numbers you care about are attendance, exhibitors, revenue and profits, you will never be able to understand why those numbers fluctuate.

You’re only guessing and planning conference programming through a shot-gun approach if you don’t get serious about measurement.

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Audience Expectations for Events Around the World

Audience Expectations for Events Around the World | Inspiration Hub | Scoop.it

At the end of the day, we are all consumers and our habits in the real world impact the face-to-face activations in business meetings and events. Here are three unifying event trends I’ve discovered all across the globe, spanning industries, markets, and audiences.

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Unconventional Event Venues – Six Ideas You’ll Want to Steal NOW!

Unconventional Event Venues – Six Ideas You’ll Want to Steal NOW! | Inspiration Hub | Scoop.it

Choosing a venue becomes even more complicated the moment you realize that an event space isn’t just a place for people to sit while someone talks on stage. It isn’t just locale to dine or share some drinks. The venue is a major part of the experience.

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7 Reasons Why Going Digital Can Increase Engagement and Happiness at Your Next Show

As the event industry continues to adopt and grow its digital presence through various social networks, we always need to zero-base and remember why we are doing it. First off, it allows organizers and everyone at the show to interact with everyone else on multiple levels for lots of different reasons in basically real-time like never before.

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5 Cool #EventTech Tools Waiting For Adoption

5 Cool #EventTech Tools Waiting For Adoption | Inspiration Hub | Scoop.it

Not all event technology was created equal. This post looks at revolutionary technology that is yet to make an impact in the event industry. Do you recall that moment when you looked at a brand new, mind-blowing tool or software?

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You Can’t Fake Quality: What Event Planners Can Learn from the Peacock’s Tail

You Can’t Fake Quality: What Event Planners Can Learn from the Peacock’s Tail | Inspiration Hub | Scoop.it

In these budget conscious times, most of us are looking for ways to keep our costs down. The prevailing logic is that we need to keep our ticket prices as low as possible in order to attract attendees.

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Why Customer Service is Essential for a Small Staff Association

Why Customer Service is Essential for a Small Staff Association | Inspiration Hub | Scoop.it

Its sometimes easy to focus on the negatives of being in charge of a small staff association. You seem to always have less money and fewer helping hands, and sometimes even seemingly simple requests like ordering flyers or catering an event seem absolutely monumental tasks.

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How to Choose the Right Giveaway for You

How to Choose the Right Giveaway for You | Inspiration Hub | Scoop.it

Is Your Giveaway the Best Fit for You?
Exhibitors are always asking about which giveaway will draw visitors to their booth. Choosing the right one for both you and your target audience can be quite the challenge.

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How big data can empower a trade show presentation

How big data can empower a trade show presentation | Inspiration Hub | Scoop.it

Big data is a hot topic across nearly all industries today, and many trade shows are dedicated to its evolving uses and technological advantages. However, many neglect to realize exactly how helpful the technology can be when placed on an event checklist. 

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10 Ways to Attract Top Talent by Improving Your Workplace Culture

10 Ways to Attract Top Talent by Improving Your Workplace Culture | Inspiration Hub | Scoop.it

Getting top talent into your workforce holds countless benefits for your company. From an increase in innovation to better overall workplace engagement, the best employees in your industry will bring out the best in everyone around them.

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Going Green - Sustainable Meetings Resolutions

Going Green - Sustainable Meetings Resolutions | Inspiration Hub | Scoop.it

Two decades ago, even the term “green meeting practices” sent venues and vendors running for cover. Today, most have a working knowledge of the requests I am making even if they are just learning to accommodate the change. The good news is that most hotels, convention centers, caterers and industry providers are willing to try.

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8 Tips For Using Your Conference Content To Keep Attendees Engaged

8 Tips For Using Your Conference Content To Keep Attendees Engaged | Inspiration Hub | Scoop.it

The chances are that if you are organising a conference, you are going to have access to a wealth of content, content that would have taken you months to research, prepare and create.Rather than just letting this content go to waste, thinking that it has served its purpose, why not utilize it in other ways?

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Increase Your Conference Attendee Engagement By Increasing Relevance

Increase Your Conference Attendee Engagement By Increasing Relevance | Inspiration Hub | Scoop.it

“How can I increase engagement at my conference?”
It’s a question I hear a lot. “How can I help my attendees increase their engagement?” What’s my answer?
Increase the relevance. Increase the relevance of the content. Increase the relevance of the learning experience.

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8 Ways Introverts Can Succeed at Networking | Switch and Shift

8 Ways Introverts Can Succeed at Networking | Switch and Shift | Inspiration Hub | Scoop.it
Are you a natural networker? Does making new connections come easily to you? Or have you taught yourself the behaviors you need to succeed and connect? How do
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Networking Isn't for the Faint of Heart

Networking Isn't for the Faint of Heart | Inspiration Hub | Scoop.it

Networking is hard, people! Especially for those who aren't traveling with coworkers or customers, and who don't have acquaintances they can meet up with—those who, by choice or circumstance, find themselves having to actually try to find some way to make connections with total strangers.

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Overcoming 8 arguments to fitness breaks

Overcoming 8 arguments to fitness breaks | Inspiration Hub | Scoop.it

It’s common for those at meetings and conferences to sit for long periods of time and consume a lot of information in short bursts. Coffee breaks are usually used to boost energy and break up the event day. Schools, on the other hand, use recess and classroom exercise to keep kids alert. Guess which works best?

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Exchange Initiative the Latest Effort in Fight Against Human Trafficking

Exchange Initiative the Latest Effort in Fight Against Human Trafficking | Inspiration Hub | Scoop.it
It’s shocking and sad, but it’s true: Where there are large gatherings of people, there is human trafficking.
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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.