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Why is it that so many of us, industry and clients alike, keep doing things the way we have always done? Read here to take your exhibiting to the next level. 
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While an enticing trade show display is important, giveaways also play a major role in exhibiting success.
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As with companies, branding is also a crucial factor in determining the success of countries: A destination with a strong, recognized brand with a good reputation more easily attracts investment, tourism and professional talent, generates...
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A recent report shared insights on how businesses can create better user conferences for their clients...and their potential clients. Take a look at some of the tips...
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Old Man Winter doesn't care that you’ve chosen the perfect keynote speaker and confirmed every conference detail a year in advance. Think of the two recent winter storms that paralyzed much of the country, one ruining many a Thanksgiving dinner and the second dropping snow and ice from Texas to Tennessee—a region of the country you’d expect to be well above freezing.
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As more businesses go global, and as more events bring in international attendees, the chances are fairly good that you will have to plan a meeting or conference for an international crowd.
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I almost feel sorry for director Michael Bay, who had a bit of a melt-down at a Samsung presentation at CES.
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AirBnB is becoming more popular all the time with the vacationing public, but could it potentially also pose a risk to your conference's room block?
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How an event designed to spur innovation uses technology to
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A pill to beat the misery of jet lag could soon be developed, after Oxford scientists found a specific gene which stops our body clock from re-setting.
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1. Define your objectives Consider the competition at your event and what makes you different then decide what you would like to achieve from your exhibition. Build brand awareness? Promote / demonstrate a specific product or service?
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Demand for advanced Internet access that accommodates richer media and a higher density of devices leading to increased bandwidth consumption frequently outweighs the demand for more basic connectivity. Planners and suppliers often do not understand the difference between basic and advanced access, which best suits attendee needs and best practices for selecting and managing event bandwidth. Impacts include lost efficiency, cost overruns and a reduced effectiveness
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Once a victim of human trafficking, Theresa Flores now works to save others like herself—using bars of soap.
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Read on for eight of the best ideas, pulled from PlannerTech’s sessions, to help make your next meeting as tech-savvy as this one
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73% of online adults now use social networking sites | Pew Internet & American Life Project
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The German Convention Bureau has published a free new report Meetings and Conventions 2030: A study of megatrends shaping our industry identifying eight important trends that will affect the meeting industry over the next twenty years.
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There is one word that is captivating the attention of most tech pundits around: iBeacons. This is what you need to know about the technology, why it is important, what you can do with it and why Apple thinks you should care.
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Times are changing and with the evolution of technology and the explosion of data, it was only fair to give them a look in, so here they are - our Twelve Top Tips for 2014...
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In order to make it in today’s event industry you need to be able to adapt and evolve. Adapt to the new technologies that are emerging and evolve into ...
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Yesterday at the ICCA Scandinavia Chapter meeting, I had the pleasure to release the 2013 ICCA Scandinavian Destinations Sustainability Index. MCI conducted this benchmarking study to compare and analyze the sustainability performance of 20 cities...
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If your job is getting people to sign up for a conference, exhibition or event of any kind, then really what you’re trying to do is persuade them to do something.
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New research found that perking yourself up before a big presentation or speech may be more helpful in calming anxiety than trying to relax.
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What association meeting planners can learn about selecting and preparing speakers from director Michael Bay's sudden departure from the stage during CES.
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Throughout my career, I have found mentorship to be one of the most worthwhile activities any professional can engage in—both as a mentor and a mentee. I’m proud to have served in both roles over the years.
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Getting new clients isn’t easy. They’re busy, they’ve already got preferred partners… and now you’re setting your sights on them. And if you do snag a new client, you’ve got to work hard to keep them—after all, there are a lot of other people and companies out there that want the business, just as you did.
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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.
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