Inspiration Hub
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Welcome to our meetings and events industry content hub where we curate our favourite content. You can experience live education sessions at our exhibitions, IMEX (www.imex-frankfurt.com) and IMEX America (www.imexamerica.com).
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How to Win at Negotiating AV Prices for Events

How to Win at Negotiating AV Prices for Events | Inspiration Hub | Scoop.it

Have AV quotes bamboozled you before? You’re not alone there. And if you don’t understand the quote, it can be tricky to know how to negotiate on the price, or if you hold any power to negotiate whatsoever! The good news is, you do have that power. And all you need to put it into action is a little knowledge, which we’re about to arm you with.

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4 Effective Examples of Twitter Event Promotion

4 Effective Examples of Twitter Event Promotion | Inspiration Hub | Scoop.it

Using social media to promote your next live event? Of course you are. In this blog post we highlight the use of Twitter as an incredibly useful platform for event promotion, featuring four examples of how other industry leaders have leveraged Twitter as part of their event strategy. 

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11 Life Lessons Event Managers Learn the Hard Way

11 Life Lessons Event Managers Learn the Hard Way | Inspiration Hub | Scoop.it

People in the events industry are witnesses to a wide range of human behavior. From sponsors with unreasonable demands to attendees who are more high-maintenance than your star performers, every day is a new experience. After all, working in events is a like a crash course in keeping calm and carrying on!

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Interactive Content to Improve Awareness & Relevance

Interactive Content to Improve Awareness & Relevance | Inspiration Hub | Scoop.it

Associations have a great amount of content to share and yet members and prospects often feel that they are not getting as much interesting nor relevant information as expected. Knowing the purpose, value and intended audience of your content is the cornerstone of a strong content marketing strategy. Otherwise, the goal of delivering meaningful messages to your members that cultivate deeper long-term relationships can easily drift away.

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5 steps to improve engagement in meetings

5 steps to improve engagement in meetings | Inspiration Hub | Scoop.it

The interview for that new job you’re hoping to get. The coffee date with your personal hero and, hopefully, future mentor. The make-or-break sales demo with that perfect-fit client. The last-ditch attempt to mend a broken partnership. When everyone in the room understands what’s at stake, engagement is automatic. We don’t worry about engagement in these situations. Instead, we focus on success.

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Greening Your Event’s Supply Chain 

Greening Your Event’s Supply Chain  | Inspiration Hub | Scoop.it

The key to success in producing a more sustainable event is to enroll significant vendors. According to the Center for Sustainability Excellence, “Supply chain management is vital. 20% of the suppliers will determine 80% of a company’s environmental impact.” This is true of events as well. Sustainability is a collaborative effort and you can’t do it alone. It takes the passion, commitment and expertise of many organizations and individuals. The bottom line is…without your foremost partners you simply won’t be as successful. By using a step-by-step process, the task isn’t as daunting as might be imagined.

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Make Your Event Environmentally Friendly By Planning Ahead

Make Your Event Environmentally Friendly By Planning Ahead | Inspiration Hub | Scoop.it

Large venues and events tend to generate an unnecessarily large amount of waste in a short period of time. This is not only expensive but also harmful to the environment. Reducing the amount of waste generated at your events can improve your profits by making use of possible tax deductions that you can get for donating items. You can reduce the amount of waste that you generate by reducing, reusing and recycling the waste generated as much as possible.

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How to Get Creative with Conference Staging Ideas

How to Get Creative with Conference Staging Ideas | Inspiration Hub | Scoop.it

As you know, conferences are the bread and butter of event planners. You plan so many conferences of a similar nature each year that it can be easy to get stale. But, just because conferences have a heavy business-focus, doesn’t mean they need to be (or should be) lifeless! Even on a small budget, there are simple ways to get the most out of conference staging ideas.

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3 Major Challenges Facing Travel and Tourism

3 Major Challenges Facing Travel and Tourism | Inspiration Hub | Scoop.it

Highlights of the IMEX Policy Forum 2018 — formerly known as the Politicians Forum — held May 15 in Frankfurt, Germany, have recently been published in a special report. The program for this year’s Policy Forum was comprised of four parts: a discussion group of national-level government representatives addressing policy issues relevant to the events industry; a discussion workshop for local and regional government representatives to explore the evolution of cities vis a vis the business events industry; an open forum featuring a panel of industry leaders who addressed current concerns, initiatives, and issues raised by government representatives; and an opening presentation by Gloria Guevara Manzo, president and CEO of the World Tourism and Travel Council (WTTC).

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How to De-Stress in 20 Minutes or Less

How to De-Stress in 20 Minutes or Less | Inspiration Hub | Scoop.it

Stress is something we all experience at some point. It comes with having a job that demands attention and requires focusing on the tiniest of details. It’s easy to get lost in your own head and view the big picture as an enormous picture. Some people brag about their stress—they talk about what they have to accomplish, how little sleep they’re getting and so on.

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Bien Venue's curator insight, August 20, 2:30 AM
We're not saying that event planning is stressful but just now and again this might come in handy!
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Cancellation Communications: How to Unplan a Meeting

Cancellation Communications: How to Unplan a Meeting | Inspiration Hub | Scoop.it

Resorts along the eastern seaboard and Gulf Coast are delighted with last week’s news from the National Oceanic and Atmospheric Administration reporting a 60 percent chance of a below-normal hurricane season in 2018. That’s a big change from May when the forecast only had a 25 percent chance for a quiet season, but nobody is out of the woods yet. NOAA’s August 9 update still predicts four to seven hurricanes before the season ends in November. 

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Bien Venue's curator insight, August 20, 2:28 AM
Always best to be prepared for any eventuality....
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10 Tips for Choosing The Perfect Conference Venue

10 Tips for Choosing The Perfect Conference Venue | Inspiration Hub | Scoop.it
Whether you are running a conference for customers, partners or a larger conference, the right space makes all the difference. These 10 tips will help you find the perfect conference venue.
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Bien Venue's curator insight, August 20, 2:26 AM
So important to get your venue right....
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3 Tips to Stop Feeling Overwhelmed and Get Back to Work

3 Tips to Stop Feeling Overwhelmed and Get Back to Work | Inspiration Hub | Scoop.it

Have you ever noticed that when you’re working against a tough deadline, planning a big event, or tackling a challenging assignment, your brain sometimes shuts down out of sheer overwhelm? It’s not your imagination—it’s fear rearing its risk-averse head. Here’s what you need to know to turn off the fear and get back to work.

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5 Successful Tips for Twitter Event Promotion

5 Successful Tips for Twitter Event Promotion | Inspiration Hub | Scoop.it

The event is planned, speakers are lined up and vendors are all confirmed — but how do you make sure that the right people attend and the world hears about it? Twitter is an optimal channel to promote your events on because people look to Twitter for live news, updates, and engaging content. If you follow the right strategy, your event can reach millions of people who are interested in what’s going on.

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What Planners Need to Know about eSports Today

What Planners Need to Know about eSports Today | Inspiration Hub | Scoop.it

eSports may not be new—did you know that the first game was released in 1960? But this exciting form of entertainment is emerging as a big business in the gaming world. Robert Rippee, director of the new Hospitality Innovation Lab at University of Nevada, Las Vegas’ International Gaming Institute, spoke with Smart Meetings in a webinar about the opportunities this trend brings for planners. Read on to learn about the history of gaming and its connection to the meetings industry.

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Failure Into Success: How to Bounce Back Stronger

Failure Into Success: How to Bounce Back Stronger | Inspiration Hub | Scoop.it

We need to rethink the idea of failure. It is time to stop viewing it as something negative. Successful failure is when we use it as fuel to improve ourselves, our businesses and our events. Failure helps us take that (at times) much needed step back to rethink, regroup and refocus. After which, we start up again and discipline ourselves to take one step at a time moving forward from the experience.

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4 Social Media Copywriting Tips From Grammarly (With Examples)

4 Social Media Copywriting Tips From Grammarly (With Examples) | Inspiration Hub | Scoop.it

Think about the last social media post you liked or commented on from a brand or event you follow. What compelled you to engage with that post? Was it because of an intriguing picture? A clever joke? Or was there some emotional hook that convinced you to take action?

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How Tech Is Transforming the Event Marketer’s Playbook

How Tech Is Transforming the Event Marketer’s Playbook | Inspiration Hub | Scoop.it

To surprise and delight attendees is the backbone of event marketing. That means delivering the personalized experiences your guests expect. Attendees want you to be able to tell them which sessions they’ll be most interested in, which booths they’d like to visit, and which keynotes they can’t miss.      

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5 Ways Events Can Shape Their Brand Personality on Social Media

5 Ways Events Can Shape Their Brand Personality on Social Media | Inspiration Hub | Scoop.it

Fine-tuning your brand on social media is all about writing compelling copy that taps into your followers’ emotions. Here are five brand personalities that events like yours embody on social media. Find the one that most aligns with your event’s brand voice, and discover the emotions your team can inspire.

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How to Keep Your Conference in Prime Position

How to Keep Your Conference in Prime Position | Inspiration Hub | Scoop.it

With a growing desire to increase impact, exposure and strengthen the legacy, what does it take to create a showstopper conference?

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How to Overcome 3 Common Event Marketing Challenges

How to Overcome 3 Common Event Marketing Challenges | Inspiration Hub | Scoop.it

When you’re growing your event, you’re going to need more marketing. You have to reach a bigger audience — and connect with them — to be successful. And with only a few teammates to help you out — or none at all — how do you do it?

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Insight, Intentionality, and Intimacy

Insight, Intentionality, and Intimacy | Inspiration Hub | Scoop.it

It has long been understood that most business or professional conferences and trade shows have been about the 3 C’s: content, commerce, and community. These three legs of the stool for big, national events made sense. First, we aggregate an array of education and programming known as content. Next, we host a football-field-sized trade show with booths and let attendees/“shoppers” wander, looking for the right company that has what they’re looking for. And last, we’ve seen it as our job to bring a community of like-minded people together in the hope that the right people would find each other and build or renew a professional relationship.

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The 10 Unbreakable Rules of Event Day

The 10 Unbreakable Rules of Event Day | Inspiration Hub | Scoop.it

When the sun rises on event day, you’ll already have been up since 4 am. But that doesn’t mean you didn’t get out of bed with a rush of adrenaline and excitement. This is the moment you’ve been planning for — and now it’s time to see how all your hard work will pay off.

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Bien Venue's curator insight, August 7, 1:52 AM
10 top tips for making the most of event day... 
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Photoshopping Without Photoshop: Resources for Association Marketers

Photoshopping Without Photoshop: Resources for Association Marketers | Inspiration Hub | Scoop.it

Many association marketers have told us they wish they had a tool like Photoshop so they can put together stunning newsletters and promotional images, and quickly make simple edits to graphics. But unfortunately, a Photoshop license is an expense that most associations will forego - especially if it’s not a tool that someone will use frequently.

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Must-Have Contract Clauses for International Meetings

Must-Have Contract Clauses for International Meetings | Inspiration Hub | Scoop.it

Hotel and venue contracts for international meetings are often shorter than for those in the United States, and “may often look more like a banquet event order than a legal contract,” says Terri Woodin, CMP, vice president of marketing and global meeting services, Meeting Sites Resources. However, just because a contract is short and easy to read, it is not necessarily a cause for celebration. According to the international meetings expert, planners still need to protect their organizations and attendees. During a recent MeetingsNet webinar, Woodin laid out her must-haves for international contracts.

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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.