Inspiration Hub
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Welcome to our meetings and events industry content hub where we curate our favourite content. You can experience live education sessions at our exhibitions, IMEX (www.imex-frankfurt.com) and IMEX America (www.imexamerica.com).
Curated by IMEX
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The Most Secretive Speeches Any Conference Will Secure In 2014

The Most Secretive Speeches Any Conference Will Secure In 2014 | Inspiration Hub | Scoop.it
When you think of big name keynotes, you probably wouldn’t expect to see these guys. Find out how one conference managed to add two of the most wanted men in America to its list of speakers.
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8 Tips for Getting More Publicity for Your Events

8 Tips for Getting More Publicity for Your Events | Inspiration Hub | Scoop.it
Publicity pros stress the importance of creating exclusive content, targeting select press, and taking the long view when it comes to relationships.Publicity is key to spreading an event's message far and wide, so here's what PR professionals say will score more—and better—press coverage.
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Mònica Sensat Figueras's curator insight, April 21, 2015 11:43 AM

1. Make it as easy as possible for press

2. Know that more press doesn’t necessarily mean better or wider coverage

3. Give them something to photograph

4. Create exclusive content for key outlets

5. Arrange a photographer escort

6. Propose pre-event coverage

7. Let the event details speak for themselves

8. Take the long view when developing relationships

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Membership at Scale: Lessons From Costco and Amazon Prime

Membership at Scale: Lessons From Costco and Amazon Prime | Inspiration Hub | Scoop.it
Two of the best private-sector examples of membership programs have impressive reach, but that doesn’t mean their models are immune to weaknesses. Read on for some examples.
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The Key To Make Your Attendees Care About Your Emails

The Key To Make Your Attendees Care About Your Emails | Inspiration Hub | Scoop.it
You’re sending loads of emails to prospective attendees to increase your registration numbers, but there’s one very important ingredient to making those messages actually matter.
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How Much Faith Do Your Attendees Have In Your Conference?

How Much Faith Do Your Attendees Have In Your Conference? | Inspiration Hub | Scoop.it

Faith. When you read that word does your mind jump to religion? Mine does. Our American experience tells us that “faith-based” refers to an organization that promotes a specific religious belief.

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Don’t Let Attendees Listen and Leave

Don’t Let Attendees Listen and Leave | Inspiration Hub | Scoop.it

Here are five tips from FreemanXP President Chris Cavanaugh for creating community at events in a way that delivers value to participants while “activating” them to bring value to your organization.

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I Tweet, You Tweet, Let’s Tweetup

I Tweet, You Tweet, Let’s Tweetup | Inspiration Hub | Scoop.it
Meet me at the Tweetup…what on earth is a Tweetup? Is it a meeting while tweeting? Is it an online tweeting hangout? Quite the contrary: it’s a face-to-face event, large or small, where you “Tweetup,” a.k.a.
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The biggest unconference mistake you can make

The biggest unconference mistake you can make | Inspiration Hub | Scoop.it

I was a skeptic myself when I started using participant-led formats back in 1992. A number of years passed before I stopped worrying whether this new-fangled way of running events would work for the next group I tried it with. It turns out that when a participant-led session or sessions are the only conference activities going on, people dive in and nearly everyone likes what occurs. But when you give people a choice between what’s familiar and what’s not, all but the bravest take the safer path.

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How To Choose Education Content That Leads to a Treasure of Learners

How To Choose Education Content That Leads to a Treasure of Learners | Inspiration Hub | Scoop.it
Pirates are treasure hunters that don’t always play by the rules.
As an association education professional, you too can buck tradition by searching for hidden treasures of content and delivering them to your members.
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Your Conference Needs To Go On An Education Session Diet

Your Conference Needs To Go On An Education Session Diet | Inspiration Hub | Scoop.it
Your conference attendees and prospects are less satisfied with an extensive list of education offerings than a narrow one.
Too much information overwhelms them. And they walk away without any action.
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Helping Conference First Timers And Solo Attendees Move Beyond Hello

Helping Conference First Timers And Solo Attendees Move Beyond Hello | Inspiration Hub | Scoop.it
Imagine that you’re a first-time attendee at a conference that draws thousands.
To make matters even more challenging, you’re flying solo. No safety net of colleagues to meet-up with every now and then.
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Making The Most Out Of Your Event Video

Making The Most Out Of Your Event Video | Inspiration Hub | Scoop.it
If you are spending a great deal of time putting together grand events to market your business, it is only natural that you will want the world to know about them.
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The First Time Buyer’s Guide To Trade Show Exhibits

The First Time Buyer’s Guide To Trade Show Exhibits | Inspiration Hub | Scoop.it
So you’ve decided to dive into the process of purchasing your first trade show display? Perhaps you’ve been renting for a few years or are completely new to the trade show scene.
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What Event Planners Can Learn from Amazon

What Event Planners Can Learn from Amazon | Inspiration Hub | Scoop.it
Is there anything Amazon won’t try? The worldwide e-commerce company is now working with the embattled U.S. Postal Service to test out Sunday deliveries for Amazon Prime customers.
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17 proven ways to boost your event attendance

17 proven ways to boost your event attendance | Inspiration Hub | Scoop.it

Nothing is more deflating than spending countless hours (as well as lots of money) planning an event only to have a paltry turnout. Empty chairs are the bane of every event planner's existence, and so we decided to compile a list of tactics for improving the attendance at your events.

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If You Work In Events You’re In The Entertainment Business

If You Work In Events You’re In The Entertainment Business | Inspiration Hub | Scoop.it
The word conference has become so laiden with negative connotations that we‘re going out of our way to avoid it. We’re awash with – fests, camps, stocks, meet-ups, and of course unconferences.
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How One Conference Reinvented Its Call For Education

How One Conference Reinvented Its Call For Education | Inspiration Hub | Scoop.it
A standard call for proposals may not be delivering the most cutting-edge topics. Find out how one conference makes sure it caters to the real needs of its attendees.
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11 Tourism Boards That Use Twitter Like a Real-Time Concierge

11 Tourism Boards That Use Twitter Like a Real-Time Concierge | Inspiration Hub | Scoop.it
Of the 450 destinations listed on Skift's social data dashboard SkiftIQ, only 12 marketing organizations reply to travelers' tweets in less than 2hours.
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Are Government Attendees an Endangered Species?

Are Government Attendees an Endangered Species? | Inspiration Hub | Scoop.it
In response to steep federal cutbacks in travel and meetings spend, the meetings and hospitality industries have regrouped to help steer policy and prove the value of face-to-face gatherings.
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Five Insanely Simple Tips To Improve Your Next Conference

Five Insanely Simple Tips To Improve Your Next Conference | Inspiration Hub | Scoop.it
There’s no getting away from it, organising a conference, is complicated. There are lots of moving parts. So many things to consider and often not a lot of time.
We know it’s the details that make an event great though.
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Creating a Powerhouse Event Website

Creating a Powerhouse Event Website | Inspiration Hub | Scoop.it
Event websites have come a long way. The days are gone when they were your only source of content. They are now part of the digital ecosystem for your event; an ecosystem that includes your blog, social media, video, etc.
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10 Simple Laws of Trade Show Success

10 Simple Laws of Trade Show Success | Inspiration Hub | Scoop.it

You don’t need a law degree to grasp the simple rules of trade show success. To ensure you don’t get jailed by poor trade show performance, or judged guilty of wasting your company’s scarce marketing resources, don’t break these 10 laws.

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20 Event Planning Fails Our Guests Hate

20 Event Planning Fails Our Guests Hate | Inspiration Hub | Scoop.it
It has happened to the best of us. Sometimes things go wrong. Some other times, it is actually our fault. This post is about the latter case.
If you plan events, you will be familiar with failure. It is around the corner at every moment of our event.
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The Top 10 Meeting and Event Trends for 2014

The Top 10 Meeting and Event Trends for 2014 | Inspiration Hub | Scoop.it

Taking a closer look at this year, Miller sees a heavy emphasis on meetings and events that “play on the senses” as well as those that play up a destination’s local resources. Here are her top 10 predictions for the biggest meeting and event trends that we’ll see this year:

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Creating a Show Floor Education Sponsorship

Creating a Show Floor Education Sponsorship | Inspiration Hub | Scoop.it

Show floor education is one of my favorite topics. Show floor education is a win for everyone. For the show organizer and exhibitors it’s a way to draw attendees to the exhibit hall. For attendees, it’s yet another opportunity to learn.

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Curated by IMEX
Worldwide exhibitions for incentive travel, meetings and events - taking place in Frankfurt & Las Vegas.